Game Reskin for brand awareness and activation campaigns.
Choose from over 500 game templates.
Change the game graphics to fit your marketing objectives.
Often times, clients see a game, and they're interested in the concept of the game. However, they have some ideas about changing the artwork. They're looking to change the 'skin' of the game. We refer to this process as a "game reskin".
This is where we come in. We have a large collection of ready-made games, which can be easily reskinned to fit your needs.
The major benefits of a game reskin are:
1. Lower cost. We don't need to rebuild the entire game from scratch.
2. Lower turnaround time. This is critical for time-sensitive projects.
3. Proven quality. You've already seen the game at work. It's easier to visualize the end product.
If you represent a brand or agency, you're probably on a tight deadline to launch a game alongside your marketing campaign. The reskin method is the most logical and cost effective approach.
With the game reskin method, we can create compelling and high quality games within 1-2 weeks for simpler projects, and 3-4 weeks for more complex projects. We can also accomondate minor gameplay changes along the way.
We've helped top brands such as Warner Bros, Universal, 20th Century Fox, Dell, Toyota, Mercedes-Benz, Oreo, Budlight, and Hilton Hotels to reskin games.
Step 1: Choose from collection of reskinnable games. Click here to view our games collection.
Step 2: Contact us below, to tell us which games you would like reskinned. Include details, such as the new concept, potential changes, and more. Click here to access our contact form.
Step 3: We'll respond within 12 hours with a price quote, and more technical details.
Once everything is agreed upon, our creative designers and programmers will start the game reskin process. We'll keep you posted on the progress, and send you test links on a regular basis.
As part of a corporate event for executives of Intel, we built a memory match game. The game was deployed as a warm-up event for participants, to get them excited before the actual event begins. Players attempt to match Intel branded product cards in the least amount of moves to generate the highest score.
In order to save development cost and lower time-to-market, we reskinned our existing Memory Match game engine. We changed the graphics of the game, while maintaining the core gameplay experience. Hence, we were able to pass along cost savings of up to 80% to the client, compared to if the game was built from scratch.
The game also comes integrated with our cloud leaderboard system, which allows users to register, play and rank competitively with other participants at the event. The event organizer receives access to a backend CMS from which they are able to view, manage and export the leaderboard data into Excel. They're also able to reset the leaderboard for multiple groups of participants on the same day.
At the end of the experience, the event organizer announces the top 10 winners along with corporate branded gifts.
We built a personality quiz game for Toyota as part of an activation campaign. Booth visitors step up to an iPad to answer a series of questions about their lifestyle, hobbies, aspirations and spending behaviors. At the end of the game, we recommended a Toyota model that suits their profile.
Once the game experience is over, the booth representative approaches the prospect to start a conversation and schedule a test drive.
We collaborated with a large optical retail group in Asia to create an exciting game for their rewards programme. Using our 3D game Drift Boss, we reskinned the car models, the roads, the backgrounds and the game title. We then replaced the background music with a more contemporary hip-hop theme to target a younger audience.
Players control a variety of branded drift cars from eyewear brands such as Acuvue, Freshkon, Hoya, Bausch and Lomb, and Alcon. Top players get to convert their leaderboard points into actual reward programme points, giving them massive value for their next purchase and building brand loyalty.
We worked with an international pizza brand to promote a "Play and Win" campaign.
The campaign featured our game Pepperoni Gone Wild, which was fully reskinned into a different look and feel for the client. The game was deployed on a microsite and heavily promoted via social media.
In order to qualify for the leaderboards, players purchase pizza products and upload the receipt for verification. As a result, the campaign generated more sales, customer loyalty, and a whole lot of buzz.
Read the full case study here.
We worked with a snack brand to promote an upcoming worldwide rugby event.
The campaign featured our game Touchdown Pro, which was fully reskinned into a pixel based art theme. The game was deployed on a microsite and promoted via social media and email newsletter.
Players play in order to compete in the leaderboards. The winners are randomly chosen from the top players list.
Read the full case study here.
We recently worked with a large smartphone manufacturer to create a vertical flying game, as part of their brand awareness campaign.
Players navigate left and right to jump on platforms, which then boost their character upwards. Energy icons and powerups are collected along the way.
The game was deployed
Read the full case study here.
In collaboration with Chiquita and Universal Studios, we built a fun banana slicing game for the movie Despicable Me 3.
Using the original engine from our game, Fruit Blade, we reskinned the game to feature branded Chiquita bananas and Minion characters from the movie. Banana Frenzy was deployed in conjunction with the launch of the movie.
Read the full case study here.
In collaboration with Hyundai and FOX Sports Australia, we built a soccer game for TV viewers.
Using the original engine from our game, Penalty Kick, we rebranded the game to feature Mark Bosnich, a famous TV sports commentator on FOX Sports. The lucky winner gets a Hyundai i30, a stylish family car.
Read the full case study here.
We worked with 2 popular YouTubers to develop a branded game. The reskinned game generated over 4.7 million gameplays during its promotional run.
Read the full case study here.
Monro, an automotive services company, serves over 5 million vehicles per year. To promote brand awareness and car safety, Monro launched a driving game, called Stay on the Road.
We reskinned the game engine of our automotive game, Confident Driver to feature the brand’s recognizable qualities and service offerings. Individual game elements were rebranded to showcase Monro's services such as car maintenance, repair, and tire services.
Read the full case study here.
In collaboration with Warner Bros and DC Comics, we built a Justice League themed game.
Using the original engine from our game, Space Chasers, we rebranded the game to feature superheros from brand, such as Superman, Wonder Woman, Batman and Flash. Player match icons of the superheros to defeat an orbital invasion.
Read the full case study here.
We worked with Air Asia, the world's best low-cost airline to develop a game. The objective was to promote BIG Points, their loyalty program. The branded game was deployed to Air Asia planes, putting the game in hands of over 100 million passengers per year.
Read the full case study here.
We worked with Warner Bros. Entertainment to build a fun puzzle game with characters from the Scooby Doo series.
Using the original engine from our game, Monster Mahjong, we rebranded the game to feature iconic characters such as Scooby, Shaggy, Fred, Velma, Daphne, and everybody's favorite vehicle, the Mystery Machine.
Read the full case study here.
Bobbies, a French designer shoe brand approached us to build a fun and engaging game for their target audience.
Using the original engine from our game, Fruit Blade, we rebranded the game to feature the beautiful shoes from the brand.
We launched 2 localized versions of the game: one for French customers, and the other for English customers.
With help of our registration and leaderboard system, the game was launched as a contest, where top scorers get to win real designer shoes from Bobbies. The collected data is then used as business leads for lead nurturing.
Read the full case study here.
To celebrate the launch of the new Ice Age movie, we collaborated with 20th Century Fox Studios to build a 9-ball pool game. Players step into the role of Scrat the squirrel, attempting to pot "planets" into the holes with his trusty acorn.
Using the original engine from our game, 9 Ball Pool, we rebranded 100% of the visual and audio assets, as well as some parts of the game logic.
Read the full case study here.
In conjunction with the launch of the all-new Thunderbirds Are Go TV series, we worked with ITV to build an endless runner type game. ITV is a large commercial TV network based in the UK.
Using the original engine from our game, Funky Plane, we rebranded 100% of the visual and audio assets, as well as the game logic.
Read the full case study here.
Tissot, a global luxury brand approached us to develop a responsive rugby game experience. This was in conjunction with the RBS 6 Nations Rugby Championship tournament.
Using the original engine from our game, Touchdown Pro, we rebranded deep aspects of the game, to provide a fun and social experience for Tissot's target audience.
Read the full case study here.
We worked with Solarwinds, a large IT services company. We rebranded one of our popular games, Leave Me Alone into an endless combat game.
Players sign up or login to submit their scores. Top scorers are awarded daily and weekly prizes such as T-shirts and NES game controllers.
Read the full case study here.
We worked with SMA, a large solar technology company based in the US and Europe. By leveraging our existing game Santa Claus Chimney Challenge, we integrated SMA's brand guidelines complete with a leadgen system.
The game was distributed to suppliers/clients re-engage with potential sales prospects for the coming fiscal year.
Read the full case study here.
Our games are HTML5-based, which means they work on the web browsers of all modern smartphones, tablets, desktop PCs and laptops. We cover iPhone, iPad, Android, Windows Phone, Mac, Windows PC and more.
We have a one-size-fits-all approach when it comes to our game reskins. This has worked very well for our clients.
If you require a native app format, we can also easily convert our games into native iOS, Android and Windows phone formats for an additional fee. Please visit our Android APK section or iOS section.
What we can offer is the following solution:
Step 1: Upon agreeing on a price and requirements list, we'll send you all the original assets (visual and audio) of the game.
Step 2: Your creative team will produce the new assets, and replace the assets 1-1, according to the filename, width, height and alignment.
Step 3: Our team will take the new assets, and integrate them into the game. We'll bridge any gaps, and accomondate any customization requests.
Step 4: Once it's all done, we'll send you a final, compiled game (reskinned). This should be good to go.
By using this solution, your team will undertake the creative direction of the visual and audio assets. It will also incur less game reskin cost. Our team will integrate the reskinned assets and bridge any technical gaps for you.
We've offered this solution to many clients, including Disney, Warner Bros, Sony, Universal, Toyota, ITV (one of the largest British TV networks), and more Fortune 500 companies.
Yes, we're more than happy too. We have a full design team in-house, that can create the necessary visual assets to fit your goals.
Please add a note in the contact form.
Yes. We have done integrations with many 3rd party systems as well as custom systems of our corporate clients. Examples include:
Contact us for more information.
Yes. We have a cloud based leaderboard solution, that we can implement into every board game.
Rank users based on their high score achievement. Top scores can be sorted by all-time, weekly or daily. There's also the ability to reset the leaderboard at pre-determined times.
The data collected will be available via our backend CMS. Clients get access to view and export the data into Excel format as well.
Offline leaderboards are also available, subject to request. Contact us for more information.
Watch this 3 minute video to learn more. Manage user data via our easy to use cloud-based CMS.
Yes. Depending on your budget and goals, we can design a microsite to accompany the game campaign.
A microsite is typically a one-page website (sometimes called a landing page), which is decorated in a way which showcases the game in the best possible light. The microsite typically contains an iFrame that runs game, with important brand or product information around that iFrame.
The domain of the microsite can be a subdomain of your existing campaign/brand, or an entirely new domain.
Contact us for more information.
As an option, we can implement a lead generation form to collect user information. A "sign up to play" form pops up at the beginning or end of the game experience, depending on what you need.
The data collected will be GDPR-compliant and only with the permission of the user. We will also prepare a GDPR compliant checkbox, privacy policy, and terms and conditions for the campaign.
All collected data will be available for access via our backend CMS. The data can also be exported into formats such as Excel. If you need to retrieve the data automatically, we can provide an API endpoint for your team.
If you need us to submit data directly to your own CRM systems (eg: Responsys, Eloqua, Mailchimp, Constant Contact), we can do it as well.
Yes. For offline environments such as events or exhibitions without internet access, we can prepare a special offline version to be pre-installed as Android APK or iOS native app.
In this case, the leads collected shall be stored locally in the device. The game shall run as usual, without requiring any internet access.
To extract the data, it can be exported into Excel, or synced to a cloud server once the device is connected to the Internet.
Contact us for more information.
Upon completion of the game reskin project, we'll send you the final, reskinned game in a zip file. You can unzip it, and upload the entire game folder to your web or offline server. In some occasions, we're happy to host the game for you as well.
If the game is to be integrated into other systems such as within native apps, or into offline systems, our team will provide technical support to assist.
If the project involves a microsite that's set up by our team, this will be included in the deliverables. We shall set up the microsite on a fast and reliable server.
For an additional fee, we're able to localize all aspects of the game, including translating the text, and changing graphics to fit the local culture.
We support any language worldwide. Some of the languages we have worked on include German, Spanish, Spanish LATAM, French, Chinese (Simplified and Traditional), Arabic, Farsi, Japanese, Korean, Portuguese, Norwegian, Burmese, Malay, Tagalog, Vietnamese, Thai, and more.
Please add a note in your contact form request, to indicate your target language.
Yes. We can integrate special codes into the game to reward users. These can be coupon codes, vouchers, QR codes or barcodes of any standard format.
Rewards can be displayed in the following conditions:
Read our coupon and barcode gamification page to learn more.
Yes. We provide analytics and a dashboard to easily keep track of your leads, players and rewards.
We provide a CMS backend which allows you to login, view the data and export into different formats such as Excel.
Absolutely, we do this all the time for clients. Click here to view our custom game development section. It contains case studies with large, multinational brands such as Citibank, Hilton, FIFA and Coca-Cola.
Please keep in mind, that custom games require time to build, because they need to be conceptualized, designed, programmed and prepared for quality checks. This translates into a higher cost compared to reskinning games.
We try to work with any company that needs a reskinned game. Examples include digital agencies, e-learning platforms, schools, media properties, gamification plaforms, digital signage companies, telcos, airlines and more.
Yes, this is perfectly doable. Some of the integrations we have done include
and many others. Please add a detailed description of your request, and we'll get back to you with a quote.
Yes. We have our own cloud-based leaderboard system, which we can easily integrate into any of our games for an additional fee.
Our leaderboard system covers all components below:
Please visit our Game Leaderboard section for more information.
Any part of the game can be changed. As you can see, in the soccer game mentioned below,
To summarize, we can help your company reskin any visual or audio asset within the game.
Yes, this is doable. As long as the core game experience stays the same, we can accomondate minor gameplay changes for an additional fee.
Yes. We can localize into any language you need. This typically involves an additional localization fee, depending on the scope of changes.
Yes, we can build the microsite for an additional fee, depending on the scope. Please provide your requirements in the contact form below as well.
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"We've worked with MarketJS on a number of games now and always find them to be easy and efficient to work with."
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MarketJS is a company providing cross-platform (HTML5) game development services. We're a team of creative designers, engineers and developers ready to serve your game development needs.
In the past year, we've done over 200 game projects for clients all around the world. Clients include Disney, Warner Bros, Sony, Universal, Coca-Cola, Budlight, Toyota, Hyundai, Tic Tac, Citibank and Hilton Hotels.
Please be as detailed as possible. Include details such as
By sharing your goals and specific requirements, we can better assist you.
Our team shall be in touch within 12 hours.