• B2B Games Podcast by MarketJS
B2B Games Podcast

Gain valuable insights on our game projects.

Listen, learn and apply our methods to supercharge your business.

B2B Games Podcast by MarketJS

What is the podcast about?

B2B Games Podcast is a new initiative by MarketJS. Gain insights into how other brands and businesses are using games in creative ways. We break it down into simple, actionable tactics.

Whether you're out for a run, sitting at a cafe, or in the subway, simply plug into our feeds to get going.

Skill Based Games - B2B Games Podcast - Episode 25
Learn the secrets and pitfalls of skill based games.
We discuss the concept of skill based games, requirements, the process of implementation as well as things to keep an eye out on, in this high growth, fast paced industry.
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Reskinning Our Snake Game for a Car Manufacturer - B2B Games Podcast - Episode 24
What can one do with the popular Snake gameplay?
We dive deep into a recent snake game campaign for an auto maker. We describe the process, the changes and the outcome.
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Reskinning Picture Slide For An Online Tech Conference - B2B Games Podcast - Episode 23
Learn how we produced a beautiful end product for a client's high profile tech event.
A detailed account on how we helped a client achieve success for an online tech event. With fast turnaround time while staying within budget!
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Reskinning Our Rugby Game To Promote A Worldwide Sports Event - B2B Games Podcast - Episode 22
Use reskins as low cost efficient method to promote your online events.
A deep dive on how we reskinned our Rugby game for an important sports event. We cover the process of reskinning the game, what we changed, and what the final outcome looks like.
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Reskinning Space Alien Invaders For A Bubble Gum Brand - B2B Games Podcast - Episode 21
Use this popular game mechanic for your own project today.
A deep dive into how we reskinned our Space Alien Invaders game for a client in the CPG industry. We cover changing the player ships, enemy ships, backgrounds, and more.
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Running A Competition With A Microsite Game - B2B Games Podcast - Episode 20
Use receipts as a gateway for entering microsite competitions
Learn how our clients use receipts as a way to validate users to a microsite competition. A must listen for clients from e-commerce industry, consumer packaged goods and literally anyone selling a product or service online.
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Using Joysticks To Control Games In Trade Shows - B2B Games Podcast - Episode 19
Unleash the power of joysticks in your trade show exhibition booth
Learn the secrets of how our clients use joysticks pull crowds at trade shows. A must listen if you're into trade shows, exhibitions and conferences.
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Roll Dice and Win - B2B Games Podcast - Episode 18
A simple chance based game to build customer loyalty
We discuss the aspects of a roll the dice game to build customer loyalty.
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Digital Slot Machine - B2B Games Podcast - Episode 17
Let your users spin the slots machine to win prizes
We break down the concept of a digital slot machine, and how to gamify the experience for brands.
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Crack The Egg - B2B Games Podcast - Episode 16
Breaking down the mechanics of a Crack the Egg game for brands
A deep dive into how crack the egg game mechanics can be used for chance based competitions.
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Game Feed API - B2B Games Podcast - Episode 15
Inject our HTML5 games into your own content portals
A deep dive into our Game Feed API. Learn how our clients are using our Game Feed API in their various projects.
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Claw Machine Games - B2B Games Podcast - Episode 14
A deep dive into claw machine ( aka claw crane ) games
We discuss the gamification and modification aspect of a claw machine game. Get a sneak peak into how our clients use claw machine games in their marketing campaigns.
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Trivia Games For Corporate Events - B2B Games Podcast - Episode 13
Use trivia games to supercharge your online and offline marketing campaigns
We highlight unique case studies from the pharmaceutical and automotive industries. Behind the scenes of how a trivia game is modified and prepared for corporate events.
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Use Cases For HTML5 Games Portal - B2B Games Podcast - Episode 12
A few common use cases for our HTML5 Games Portal
We discuss the common use cases for our HTML5 Games Portal. Learn the secrets of monetizing your audience.
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Memory Match Games - B2B Games Podcast - Episode 11
A versatile and seasoned casual game often used by brands
We discuss the adaptability and ease of use of memory match games. Get a sneak peak on how it's deployed to boost our client's marketing campaigns.
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Branded Endless Games - B2B Games Podcast - Episode 10
Examining endless runner games for brands
We discuss the concept of endless runners, with an interesting case study revolving around leaderboards and competitions.
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Contactless Digital Signage Games - B2B Games Podcast - Episode 9
Go contactless in the post pandemic world. Play games without touching the big screen.
Explore an exciting use case where consumers interact with giant digital signage screens, all from the comfort of their own phone.
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Microsite Plus Game Package - B2B Games Podcast - Episode 8
Enhance your game by deploying it on a beautiful microsite
A great campaign starts with a beautiful microsite and detailed planning. We describe 2 recent campaigns involving covid lockdowns and.... frozen pizza!
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Spin The Wheel - B2B Games Podcast - Episode 7
Reward your users with a digital Spin the Wheel experience
We walk you through a real-world deployment scenario of a Spin the Wheel game. Use this secret to attract crowds to your trade show booth.
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Games For Trade Shows, Exhibitions and Conferences - B2B Games Podcast - Episode 6
Who knew trade shows can be gamified for leads?
A few case studies on how brands are using our game solutions to supercharge their trade shows.
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Coupons and Vouchers As In-Game Rewards - B2B Games Podcast - Episode 5
Reward your users with coupons and vouchers during the game experience.
Who says air travel is dead? We recently helped an airport in Europe re-invigorate its duty free shops by using digital vouchers and coupons. The campaign was a massive success, driving foot traffic and sales to their duty free shops.
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Games For Virtual Events - B2B Games Podcast - Episode 4
Because everyone occasionally falls asleep during a Zoom call. Keep your participants engaged with casual games.
We walk you through an online event, where games act as a powerful driver of engagement. We break it down into 6 simple steps to captivate your audience.
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Game Reskin Part 1 - B2B Games Podcast - Episode 3
Reskin an existing game with your own graphics and brand
We discuss game reskins, the underlying concepts and the general processes involved with reskinning a Match 3 game.
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Playable Ads - B2B Games Podcast - Episode 2
Use playable ads to diversity your UA mix and lower your CPI
We discuss playable ads, why they're important for media and game companies. Listen to tips and tricks used by the pros to captivate users and earn app installs.
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Lead Generation Games - B2B Games Podcast - Episode 1
Stop losing millions of dollars in potential sales!
We describe why lead generation games can be such a powerful tool for your business. The example in this podcast simulates a scenario from a Tesla electric vehicle showroom.
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What our clients say about us

"We found MarketJS very easy to work with, and were impressed with how quickly they delivered and responded to our questions."

Rebecca MacDonald, VP of Marketing, Active Navigation

"MarketJS was very easy to work with, and they were always responsive to our questions and requests."

Jeff Robertson, Vice President of Technology & Operations, Carbon8

"It's has been a sincere pleasure to work with MarketJS, they always provide great work and are very professional."

Becky Tavera, Director of Licensing & Acquisitions, Defy Media

"MarketJS consistently delivers quality games on time and on budget. They are a great partner."

Scott Sheppard, President and CTO, MoZeus

"We had a great experience working with MarketJS. They were able to move fast on a tight timeline project and deliver exactly what we required with record time and quality. Definitely will be working with them on future projects to help bring our client’s digital needs to life."

Lauren Boutette, Account Director, Lumency

"MarketJS went above and beyond to deliver our projects tailored to our needs. Very swift and quick response and turnaround time. Highly recommended."

Yazan Al Tamimi, Account Manager, Socialize Agency

"Thanks so much for the work your team did. MarketJS was able to work with us to create a custom solution that exceeded our expectations."

Mike Davis, Sales Manager, ComQi

"We are really satisfied with MarketJS. They are quick to help with any troubleshooting and implementation."

Liliya H., Content Specialist, Telecoming

"It was a great pleasure working with MarketJS, they really helped thinking along with our needs. The delivery of the content was always quick and every custom request we had was possible to develop."

Willem van Ditzhuijzen, Business Development, CreativeClicks

"We are extremely happy with the content and service which MarketJS has provided us."

Matt McPherson, Director / Strategic Accounts , Wildtangent

"MarketJS provided excellent support and responded well to ad-hoc requests."

Seah Li-Wei, Project Manager, Spoon Creative

"MarketJS collaborated with our team really well and delivered quality work."

Kevin MacDonald, CTO, TeachTown

"MarketJS has been outstanding; they were patient and very helpful in delivering quality service that matches our custom game requirements."

Marlon Santos, Researcher and Senior Software Engineer, University of Sydney

"We've worked with MarketJS on a number of games now and always find them to be easy and efficient to work with."

Ben Gilbert, Project Manager, Ichi Worldwide

"We are very pleased working with MarketJS, it was far above our expectations in terms of deliverables."

Didier Seevraz, Digital Media Specialist, Lottotech

"MarketJS was fast, responsive and very customer focused. It was a pleasure to work with them."

Bryan Wursten, Senior Digital Editor, Boy Scouts of America

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