Subscription-Based Mobile Game Portal

3 min read

Subscription-Based Mobile Game Portal

999Games is a subscription-based gaming portal we co-developed with a mobile content provider that operates across Europe, Africa, South America, and Australia.

The company distributes value-added services (VAS) like apps, ringtones, quizzes, and games.

Project Goals

The goal of any game portal is to create a service that is easily accessible to its subscribers with an internet connection. So, we started working for 999Games with these two goals.

  1. Attract a wide range of players coming from different age groups and market segments
  2. Integrate with the client’s existing billing system

Subscription-Based Mobile Game Portal

Games Portal Solution

We utilized our whitelabel game solution as a framework for this project. Here’s a brief summary of our work.

Technology: HTML5 games. Subscribers can just select and access a game instantly from the games portal


  • Provide a wide variety of HTML5 games (multiple genres such as Match-3, Arcade, Action, Adventure, Cards, Educational, Strategy, and many more)

  • Integrate with a mobile number-bound subscription model that allows users to log in with their mobile number and password

  • Incorporate 999Games brand name to each of our games

Client ROI Indicators

Here are some indicators for the VAS company’s return on investment.

  • Growth in revenue - game portals are additional revenue streams
  • Increased web traffic - customers are more drawn to the business because of interactive content
  • Wider customer reach - all HTML5 games are playable on any smartphone or modern web browser
  • Increased loyalty - positive player experience from the portal often leads to continued subscription

Subscription-Based Mobile Game Portal

Check out our game portal localization case study, to learn how a mobile operator in the Middle East attracted its local target audience.

Final Thoughts

For inquiries, feel free to contact us [here]( section-contact). We offer both full game portal solutions and individual games for your own platform.

Marketing Localization Tower Defense Quiz Puzzle Endless Runner Instant Win Leaderboard Match 3 Memory Kids Lead Generation

About our case studies

MarketJS Case Studies presents a unique opportunity to learn how HTML5 interactive applications can make a difference in organizations. Through our work with multiple companies, we've managed to document our journey and share it with the public. Whether you're casual reader interested in HTML5, or a serious client looking for HTML5 to add massive value to your organization, this is the perfect place to start.

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