Fruit Slicing Game For Virtual Events
We recently developed a fruit ninja style game for a virtual event. The client's virtual event theme revolves around the concept of eliminating consumer pain points. Hence, using a fruit slicing mechanic is an inherently natural approach, which resonates well with users.
Video
Here’s a demo video of the game.
Gameplay
Users gets 60 seconds to slice away as many pain points. Each pain point is represented by a unique icon. Slicing 3 or more pain points result in a combo score. Also, did we mention there are booby traps? Yes, do NOT slice the bombs.
Objectives
The objectives of this campaign are to
- Create a compelling experience that fits the client's goal of eliminating pain points
- Employ a natural interaction model for end users (in this case, it's using a "swipe" motion to slice away pain points)
- Rank players by high score
Cost Control
In order to control the cost, we reskinned an existing game on MarketJS via our Game Reskin method.
By using this method, we're able to save up to 80% of costs (versus developing a custom game from scratch, which could potentially take 2-3 months).
Game Reskinning Details
- Original Game: Fruit Blade
- Rethemed the entire game into an abstract theme where the user is slicing away icons of pain points
- Added a leaderboard where players compete for the highest score. Top 10 scores are visible to everyone.
Promotion
The game URL was promoted on an event landing page.
Closing Thoughts
To learn more about using microsite to run competitions like the above, contact us here.
Podcast
Check out this podcast, where we discuss the topic of games for virtual events.
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